All about Social Media Marketing tools and training

Facebook is one of the dominant social networking sites in the world. Facebook lets you share photos, videos, links, status updates, and much more with your friends. As you discover how this social networking site works, use this handy reference to help you find people on Facebook, communicate with friends, and figure out what to do as soon as you log in.
Facebook is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. You may view Facebook’s Pay Transparency Policy and Equal Employment Opportunity is the Law notice by clicking on their corresponding links. Additionally, Facebook participates in the E-Verify program in certain locations, as required by law.

The conversion is pixel is placed on a specific page on your website and when someone lands on it after seeing or clicking on your ad, Facebook recognizes which ad sent that conversion. It is important to note here that the “conversion pixel” should be placed on the page people are sent to immediately after purchasing. No pixel is needed or should be placed on the page you send people directly to from Facebook. What is Amazon PPC Campaign & Sponsored Ad Strategy Guide for Beginners in 2018
These tools automate or facilitate the busy work that Group admins were already slogging through manually to assist their constituencies. Their rollout should increase the sharing of resonant content as well as the sense of tight-knit camaraderie and vulnerability in groups — ranging from activist leagues to patient support networks to hobbyist clubs. How To Show Facebook Video icon | FB Video icon Kaise Show Karna Hai | How To En
I have a personal Facebook page that was created for an event that takes place every year. The personal page now has 4000 friends. The page is also used to inform people of other things relating to the event throughout the year (i.e. how to purchase shirts and the link, link to the band that is playing the event, boat rental place nearby and etc). I would like to maintain the ability to create an event and share it which you can’t do with a group (as far as I know anyway). Since my page already has 4000 friends do you feel turning it into a page would be effective? facebook business and personal page separate 

Knowing how to create and execute campaigns using Custom Audiences is the crux of Facebook remarketing. For tips on getting the most out of your Custom Audiences, and for information on how Custom Audiences are changing in the coming months—due to the GDPR (General Data Protection Regulation), Facebook is implementing a Custom Audiences permission tool that will require you to provide proof of consent before utilizing Custom Audiences (more on this later)—check out Big Changes to Facebook Custom Audiences: What You Need to Know.

Nice collection of sizes and specs for designers. One note you might add is the cover image shows up differently depending on browser window size. Narrow browsers show less of the cover on the initial page load. I added that to a Photoshop PSD for designers who want an easy way to get started with Timeline. http://af-design.com/blog/2012/03/01/transitioning-a-facebook-page-to-timeline/ How do I track my UTM link?
Since social media marketing first came to be, strategists and markets have been getting smarter and more careful with the way they go about collecting information and distributing advertisements. With the presence of data collecting companies, there is no longer a need to target specific audiences. This can be seen as a large ethical gray area. For many users, this is a breach of privacy, but there are no laws that prevent these companies from using the information provided on their websites. Companies like Equifax, Inc., TransUnion Corp, and LexisNexis Group thrive on collecting and sharing personal information of social media users.[107] In 2012, Facebook purchased information from 70 million households from a third party company called Datalogix. Facebook later revealed that they purchased the information in order to create a more efficient advertising service.[108]

I’ve been trying to adjust my cover photo on Facebook for about a week now and include a custom photo. After reading this post, I finally understand what needs to be done to update the main photo. In addition to that, I know what the best size is to use for this specific spot. Having traveled to a number of cities (my favorite being Chicago this year), I want to add a header that displays my adventures. Incorporating that collage app is going to make my cover photo look super sick!Thanks for the tip! How do I track UTM in Google Analytics?
With the Ads Manager app for iOS and Android, you can keep an eye on your campaign while you’re on the go, and still access most of the functionalities of Ads Manager. Wherever you are, you’ll have the power to create and edit ads, track their performance, and manage ad budgets and schedules. Convenient push notifications keep you informed on the go. How to Make Facebook Ads Like Billion Dollar Companies (Human Psychology Hacks!)

Doing facebook advertising is one thing, doing it the right way another. More often than not people miss out on sales, are unable to generate revenues and don’t happen to scale up their businesses because of the wrong advertising strategies. The wrong methods can leave you behind, the right methods can take you places. To help agencies help their clients, to help entrepreneurs drive more sales, to enable freelancers to generate more income, we have found and listed the Best Facebook Advertising Courses and Training. More than just being the best, the USP of these best facebook ads course is that they are far more affordable than other alternatives. We wish you happy learning and present the super list of these awesome courses!
***NOTE*** With this old split test technique, there is AUDIENCE OVERLAP when creating your split tests. Which means that the same audience may see both ads. Which isn't a bad thing, but note you are bidding against yourself which may increase the cost of ad spend. I suggest you start using the split test option discussed in Lecture #16: The Ultimate Guide to Creating Facebook Ads by Coursenvy The Ultimate Guide to Using a Facebook Tracking Pixel 

What exactly is the Facebook Pixel? Well, way back in the day (2015) advertisers had to install multiple pixel codes on their website to track different conversion metrics. Each new landing page for each new promotion required a new pixel—a sustainable practice in small doses, but pretty cumbersome the bigger and more complex your ad strategy got. Enter Facebook Pixel. Facebook Ads Lookalike Audiences Tutorial 2019
Since social media marketing first came to be, strategists and markets have been getting smarter and more careful with the way they go about collecting information and distributing advertisements. With the presence of data collecting companies, there is no longer a need to target specific audiences. This can be seen as a large ethical gray area. For many users, this is a breach of privacy, but there are no laws that prevent these companies from using the information provided on their websites. Companies like Equifax, Inc., TransUnion Corp, and LexisNexis Group thrive on collecting and sharing personal information of social media users.[107] In 2012, Facebook purchased information from 70 million households from a third party company called Datalogix. Facebook later revealed that they purchased the information in order to create a more efficient advertising service.[108]
This presentation was EXCELLENT! It was a perfect guide to how to think about your brand on social media, with next steps. Usually, presentations have what generally should be done, but not specific next steps! Very valuable information. Now I feel I have BOTH the big picture of how to think about my social media presence AND identifiable next steps to take, based on what I decide about my b...

Mobile devices have become increasingly popular, where 5.7 billion people are using them worldwide [13]. This has played a role in the way consumers interact with media and has many further implications for TV ratings, advertising, mobile commerce, and more. Mobile media consumption such as mobile audio streaming or mobile video are on the rise – In the United States, more than 100 million users are projected to access online video content via mobile device. Mobile video revenue consists of pay-per-view downloads, advertising and subscriptions. As of 2013, worldwide mobile phone Internet user penetration was 73.4%. In 2017, figures suggest that more than 90% of Internet users will access online content through their phones.[14]
Sponsored radar – Radar picks up exceptional posts from the whole Tumblr community based on their originality and creativity. It is placed on the right side next to the Dashboard, and it typically earns 120 million daily impressions. Sponsored radar allows advertisers to place their posts there to have an opportunity to earn new followers, reblogs, and likes. The Truth Behind All Successful Instagram Influencers and Online Brands

Here’s the truth: 96% of visitors that land on your website are not ready to buy. They come to your site, wander around for a while, then leave. The worst part? Most of them probably forget about your website as soon as they close the tab. So, how do you remind your website visitors about your ecommerce store and keep in touch with them until they’re ready to become your customers? That’s right – you use Facebook retargeting ads. How To Do Basic Yet Effective Facebook Retargeting That Works. (Good For Beginners)
With Facebook Pages you can use ads,  you can add a variety of apps so that people can easily find you elsewhere, or you can collect email addresses and run competitions. The good thing about Facebook Groups’ however, is that there is a bigger sense of community, you can store files, and search posts and members feel more able to share. Posts are also much more visible in the news feed if the group is not a closed group.
This type of ad appears directly in a user's News Feed when they access Facebook on a desktop computer, and it looks more like native advertising. In our experience, these ads have a higher engagement rate than right column ads, but they can also be more expensive. These ads must follow organic Facebook posts best practices and be both engaging and visual. How To Add URL Tracking Parameters To Your Facebook Ads
Awesome tips. Love to the post, Simple and effective. I was not an introvert but love the tips to implement in our social media marketing and currently, working with a leading graphic design agency in Sunshine coast to design our cover. this post really helps me to think different on social media marketing my book. Thanks for sharing. Is Facebook Introducing a Charge or Fee?
Advertisers use the information from the Facebook Pixel to better understand their audience. They can then create ads tailored to their audience using this information. By understanding site visitors, advertisers not only have a warm audience that is more likely to convert, but they can also design ads specifically to them. This gives advertisers the ability to create ad messaging that makes more of an impact, leading to more sales and a higher return on ad spend.
Technology companies argue that such tracking allows them to deliver much more targeted, relevant advertising across the internet. Paul Ohm from the Center of Privacy and Technology at Georgetown law school told Propublica that the fact that Google kept personally identifiable information and DoubleClick data separate was “a really significant last stand”. Millennials & Gen Z
For example, through Google Analytics, a restaurant discovered that a large percent of users who clicked on their lunch ad ended up using their online reservation system to make dinner reservations. They had not expected to get dinner reservations from those searching for lunch spots, but, given this, they designed better website flows between web pages, leading to more reservations, and they also started offering lunch reservations.
What I’m struggling with is the option to limit the potential members to multiple countries. Specifically I’d like to make the group invisible to Asian Facebook members, as I’m blocking 25-40 spammers from Indonesia specifically per day. All of these accounts are brand new (less than 6 months old) and with 2-3 friends and multiple groups that they belong to. Baby Boomer vs. Millennial: The Varying Perspectives on Digital Transformation
However, businesses that aren’t online-based, but have multi-page or content-rich websites that would find user data insightful, should also use retargeting. For example, a winery has two main types of consumers: those interested in tours and tasting and those interesting in hiring their venue for private events. The winery could use retargeting to segment site visitors by their interest, and then display ads specific to each of those user’s interests. Facebook Marketing Strategy: How to Build a Six Figure Business in Under 90 Days With Facebook Ads
Conference Video Package. We will create all of your video ads for your conference from save the date to behind the scenes , interviews and more. Your Entire Conference. Here are examples. https://www.facebook.com/kingdommarketingonline/videos/1892364501004193/ Here are more examples. https://www.facebook.com/kingdommarketingonline/videos/1892254517681858/ Here are more examples. https://www.facebook.com/kingdommarketingonline/videos/1892680680972575/ Here are more examples. https://www.facebook.com/kingdommarketingonline/videos/1892692670971376/ How to Make Facebook Ads Like Billion Dollar Companies (Human Psychology Hacks!)

Upload images that don’t have a lot of compression already applied. For JPGs, for example, try keeping the quality setting at 80 or above–Facebook is going to compress it again anyway. If you’re using software that factors in colorspace (like Lightroom or Photoshop), use sRGB colorspace. And uploading images that are already resized to close to or at the target display size and not overly sharpened seems to work well. Facebook Sign Up | Login to Facebook


Disclaimer: We spend hours researching and writing our articles and strive to provide accurate, up-to-date content. However, our research is meant to aid your own, and we are not acting as licensed professionals. We recommend that you consult with your own lawyer, accountant, or other licensed professional for relevant business decisions. Click here to see our full disclaimer. How to prepare and market using Facebook Ads
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By registering you become a member of the CBS Interactive family of sites and you have read and agree to the Terms of Use, Privacy Policy and Video Services Policy. You agree to receive updates, alerts and promotions from CBS and that CBS may share information about you with our marketing partners so that they may contact you by email or otherwise about their products or services. You will also receive a complimentary subscription to the ZDNet's Tech Update Today and ZDNet Announcement newsletters. You may unsubscribe from these newsletters at any time. What's the Average Conversion Rate for Amazon PPC?
Has anyone found a solution for this? I was the admin to 65 groups linked to my business page. I noticed on some of the groups’ Member section, I am no longer listed as an admin – yet I still get notifications when someone wants to join the group (but when I click to add them, there is nothing there). Also, when I go to the Settings – Groups section directly within my business Page, it says I am supposedly still an Admin of all 65 groups. It’s like I’m stuck in limbo somewhere. I’ve tried reading tons of forums for help. Any luck?? Facebook Group Strategy - How To Use Facebook Pop-Up Groups To Make Massive Sales In Your Business
There are many “right” answers to this, but a good place to start is sizing to something like 1024px on longest edge and then using 72ppi (the ppi doesn’t actually matter, but many standard computer screens using a pixel density of 72ppi, so may as well put that in if you have to enter something in that field). With text, you might want to try experimenting with a larger image of, say, 2048px on longest edge.
Great article. I printed it. Shared it…. and followed it to set up my new closed group ‘the Dogs of Canning with Councillor Patrick Hall’. Unfortunately no-one seems to be able to find my group when searching for it in FB. It’s as if it’s invisible. I have checked the settings and it’s definitely a closed (not secret) group. HELP!!!! I’ve seen this exact same problem all over the internet… no one seems to have an answer. One thing, I have not selected any ‘tags’ or selected an appropriate group category (nothing seemed to fit). Could that be an issue? People are typing in the EXACT group name and still are unable to find it. How to get Facebook to change your youtube link’s thumbnail or spelling. Using F
Facebook also plans to give users more control over what advertising they see. Next to each ad, it will make an "ad preferences" option available. You'll be able to click it to see why you're being served a certain ad, along with the option to edit your interests if it missed the mark. For example, if you helped a family member find good airfare for a flight and are now constantly served travel-related ads, you could de-select travel as one of your interests.
On my blog page, where I promote floating homes, I just posted a new album and pictures also populate the photos area in my left hand column. . I would rather have “photos” show a selection of pictures from previous posts. I thought I could hide individual pictures there, or delete them from that section, bring some of the older ones back up. No longer seem to be able to do this (without I assume deleting the images from the album, which I do not want to do. Am I missing someting here, or is this the new reality.?
Planned content begins with the creative/marketing team generating their ideas, once they have completed their ideas they send them off for approval. There is two general ways of doing so. The first is where each sector approves the plan one after another, editor, brand, followed by the legal team (Brito, 2013). Sectors may differ depending on the size and philosophy of the business. The second is where each sector is given 24 hours (or such designated time) to sign off or disapprove. If no action is given within the 24-hour period the original plan is implemented. Planned content is often noticeable to customers and is un-original or lacks excitement but is also a safer option to avoid unnecessary backlash from the public.[87] Both routes for planned content are time consuming as in the above; the first way to approval takes 72 hours to be approved. Although the second route can be significantly shorter it also holds more risk particularly in the legal department.
If it's on your Facebook wall, next to their comment on the right-hand side, hover your mouse cursor over a little 'x' and it'll say 'hide this'. Click on the little 'x' and you wont have to read their comment. If it's a private message, click on the little star-like symbol in the top-middle of the page and a drop-down menu will appear, showing a number of different options on how to hide the message or to delete or block it altogether. how to recover facebook deleted messages || fb deleted msg recover new trick 201
I would like to add topic tags to our posts so that we can easily find old posts about x, y, z.. and all the other topics we post about. I’ve seen it in other groups as a box in the right hand side bar “topic tags” and a little tag icon that allows you to categorize a post as you make it – but here it doesn’t appear. Does anyone know how to do that?
This is the ‘Golden Ticket’ in the world of advertising. No matter how good or enticing an ad is, it all comes down to the most valuable question: “did the audience press the click button?”. Great ads have the power to make potential clients, REAL clients. So be sure to leave a sense of urgency to your advertisement that will make the audience actually click on your ad. The best way to achieve this is to always ensure that you have a clear CTA (call to action). Your conversion rates will always increase with clear instructions like “Shop our new range today!” or “Redeem your 10% discount before midnight”.
Well, we’ve done the grunt work. We’ve sorted through our Facebook ad canon, and we’ve pulled out the best of the best. The flawless diamonds in the diamond patch. La crème de la crème. Think of this blog as a gateway to the most comprehensive Facebook ad training manual on the face of the earth. Each tip, useful in its own right, links to a quality, in-depth resource on how to implement that tip into your new or existing Facebook ad strategy.
There are a number of different ways to use Facebook retargeting, from showing ads of products a user has shown interest in on your website to promoting a special offer to recent site visitors to incite sales. Every business will use Facebook retargeting differently, depending on their business and advertising goals. For example, a local yoga studio could use Facebook ads as a reminder to those who last registered for a class two weeks ago to encourage return customers.
You can’t add this Page to your Business Manager account because it is the primary Page for another business. You can either request access to the Page, or you can work with the other business to change their primary Page, and then add this Page into your business.” Any ideas on how to get around this issue? Is the difference in email the issue here possibly? 👀 Facebook Ads in 2019 | From Facebook Ads Beginner to EXPERT in One Video!
You will be able to optimize your Facebook ads for increased conversions and decreased costs. You will be able to create and make use of EVERY type of Facebook ad. You will be able to grow your Facebook page likes and post engagement. You will be able to find new customers that will drive your brand to new heights via online marketing. Join this course now to learn how to take your brand, product, service, or public figure to the next level with the power of Facebook Marketing! Facebook Conversion Tracking Pixels - How to Use Them 

To help you get the most out of your social media profiles, we’ve produced an infographic “The 2019 Social Media Image Sizes Guide” that tells you the best image sizes for each social network and image types; and to make certain that you’re up-to-date with social media platform optimization. This graphic will be constantly updated, so if the networks change their formats, we will be the first to show it in this graphic. How do you track a URL?
I have recently gotten into a lot of FB groups about local barters, yard sales, online sales, etc. I found so many locally that I thought it would be useful to me and to others to maintain a public list of all of this type of FB groups in my area. It’s also useful because the more people know about groups, the more may participate, and the more things I may be able to buy (or have more people to sell stuff to via those groups). But I don’t know whether to have a GROUP or a PAGE. I set up both — see links at the end of this comment. GOALS: I don’t need a lot of dialog with the page’s followers, but I do want people to be able to send me info when there’s a new group to add to my list, and I do want my page’s posts to show up in their news feeds and/or their notifications (not sure which is better for me). Do you have any thoughts on using a group vs. a page for my purposes? Or is this just a dumb idea? I want to have either a page or a group — but I set up both and plan to delete one of them. Here’s the PAGE: https://www.facebook.com/pages/Yard-Sales-and-Resales-Groups-Shelby-County-TN-North-MS/334342166725373. And here’s the GROUP: https://www.facebook.com/groups/692185934205683/
Thank you for this article! I manage the FB page and ads for a client of mine. He used a different email in the name and email section of the business manager account creation than the email he uses to log into Facebook. He’s not able to manage his main page in business manager. When he tries to add the page he’s getting this message, “Error notice Complete FaceBook Ads Tutorial 2019 - MASTER FaceBook Ads in 1 Hour!
When Pollo Campero Guatemala wanted to make it easier for customers to place delivery orders, they turned to certified WhatsApp Solutions Provider, Yalo to integrate messaging into their business processes. Together they created an AI-powered customer engagement system that could automate orders placed on WhatsApp. By introducing WhatsApp messaging, Pollo Campero cut order processing time by 75% and developed direct relationships with its customers. 6 Facebook Ads Email List Targeting Best Practices - Facebook Ads Customer List Targeting
In this course by Jon Loomer, the main focus is on the Evergreen Facebook campaign, its necessity, the type of problems it aims to solve and how to plan one. One by one you will learn how to set up the campaign, select a trigger and plan and assemble the ads that go into your campaign. With thorough guidance from the instructor, you will work on every fine detail that helps you to get better results and convert your followers into clients.
Conference Video Package. We will create all of your video ads for your conference from save the date to behind the scenes , interviews and more. Your Entire Conference. Here are examples. https://www.facebook.com/kingdommarketingonline/videos/1892364501004193/ Here are more examples. https://www.facebook.com/kingdommarketingonline/videos/1892254517681858/ Here are more examples. https://www.facebook.com/kingdommarketingonline/videos/1892680680972575/ Here are more examples. https://www.facebook.com/kingdommarketingonline/videos/1892692670971376/ Facebook Marketing For Individuals - How to succeed With Facebook Marketing
For example, a local art gallery owner had been struggling to target audiences on Facebook, as they didn’t have a clear ideal customer. Previously, the best way was to target users who had liked a similar gallery’s Facebook page. However, using the data from the Facebook Pixel, they were able to create lookalike audiences. Now they target Facebook users who match their average site visitor, helping to expand their reach and gain the awareness of new customers.
Business pages have been an evolutionary product for Facebook. Over the years, they have taken several different shapes, though they are fairly stable today. Like other types of pages, the feature set is ever-evolving as they add more to meet the needs of the marketers behind the brand's efforts. Facebook has recently added more features in terms of analytics, reporting, security, and access, as well as increased the richness available to those wishing to dive into Facebook advertising. Facebook Login Alerts or Notifications
Every business has a number of different customers, but there is still an ideal customer. Your ideal customers are those who fit your product or service best and, in return, are the most likely to convert and become a customer of yours. They are the ones who require the least sales because they’re the ones the most likely to buy. Take the time to consider and precisely define who these people are by learning How to Create Customer Profiles. How To check facebook video Views on your page
Disclaimer: We spend hours researching and writing our articles and strive to provide accurate, up-to-date content. However, our research is meant to aid your own, and we are not acting as licensed professionals. We recommend that you consult with your own lawyer, accountant, or other licensed professional for relevant business decisions. Click here to see our full disclaimer. How to prepare and market using Facebook Ads

For example, a local art gallery owner had been struggling to target audiences on Facebook, as they didn’t have a clear ideal customer. Previously, the best way was to target users who had liked a similar gallery’s Facebook page. However, using the data from the Facebook Pixel, they were able to create lookalike audiences. Now they target Facebook users who match their average site visitor, helping to expand their reach and gain the awareness of new customers. Facebook Ads Targeting 2019 - Facebook Targeting Options Made Easy

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I work for a bank and our facebook was established using the main bank site information. We also have two other branches. At one of the other branches someone “checked in” and another facebook page was established. I located that page and took control of it as admin. I have two facebook pages now but what I would like is to merge them together so I just have the one so that no matter which branch you are at if you “check in” it appears on the main facebook page and identifies what location you were visiting. Can this done?? Facebook marketing tips for in bangla


User flow: While the page environment Facebook gives brands is mostly set, you want to make sure you're directing your users where you want them to go. If I am a user looking for support or help, will I know where to go? Just as you do when designing landing pages for your website, consider the goals of your Facebook page. What do you want users to do when they land on your page? What information do they need to be able to access easily? Make sure these elements are front and center. You can easily change the order of the apps and even optimize the icons used to display those apps for visibility. JetBlue is a great example of a clear and obvious user flow. How To Logout Facebook From All Devices By Android Phone || Facebook Account All


Great info! One question: I admin a Page for my work using Business Manager. I’ve just set up a new group and linked it to the Page. My problem is that I’m seeing notifications of comments on my *personal page* instead of on the business Page that the group is linked to. Any suggestions? I resisted setting up a group for a long time, because I didn’t want to handle the admin duties through my personal Facebook account. So this solution initially seemed like genius, but now I’m a little frustrated. Thanks! How to Switch Account in Mobile Legends using Facebook!!
Hi there, my name is Cara Pring, welcome to The Social Skinny, a website dedicated to social media and website optimization strategy. If you want simple, jargon-free tips and updates, you've come to the right place! Outside the geeky expert stuff I'm a crazy cat lady from Sydney - and no, that is not me in the header (everyone asks). You can find out more about me in the About page or you can connect with me on Twitter, FB, LinkedIn & G+. Thanks for stopping by :) Follow @carapring Facebook Groups Tutorial | How to Host a Facebook Watch Party
While your Facebook page can be the admin of your group, you may want to add your personal profile to the group as an admin as a backup so you can manage the group as both your page and your profile. To make your profile an admin, go to the group’s Members tab, click the three dots button next to your name, and select Make Admin from the drop-down menu.
I have a group of 96 members and I used to be able to see ‘seen by’ numbers for every post. They were constistently in the 15-40 range. Over the last 6 months I’ve had posts that have no ‘seen by’ info and posts that have very few seen by (1-6) and then some posts show a seen by number that changes over time from high to low for one post. I would understand if it has been taken away altogether but it seems to come and go and be very inconsistent.’ 3 STEPS TO MAKE $15,000 A MONTH WITH FACEBOOK GROUPS
To post on your Facebook Page, look for the white box below your cover photo that says “Write something …” and simply begin typing. When your update is ready to go (after a proofread, of course), hit “Share Now”. From this field, you can also add a photo or video, tag a product or location, run a poll, or schedule or backdate your post if you so choose. Complete FaceBook Ads Tutorial 2019 - MASTER FaceBook Ads in 1 Hour!

If you already have created and installed the Facebook Pixel, double-check that your pixel is functioning properly. You can easily do this with the Facebook Pixel Helper, which is a Chrome plugin used to monitor and troubleshoot Facebook Pixels. Learn how easy it is to use the Facebook Pixel helper in our article on how to Install & use the Facebook Pixel Helper.
Unfortunately it’s impossible to ever rule out that they’ve made changes, and they typically roll them out gradually so that not all users see the same thing at exactly the same time. So it’s hard to say for sure. That said, I tested on my pages just now and it’s still working normally for me with these dimensions. I’m also sharing a link from a post where the social media image is set with Social Warfare.
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This is SO very helpful…thank you. I’m also looking for the size of the images that display when you highlight a post that is a photo (the same as milestone photo dimensions?) and the optimal size of a photo to display when a photo post is “pinned” to the top of the new page timeline. I’m noticing that when you upload an image it will display nicely in the light box, but it gets cropped when you display it on the timeline. I’m looking to design an image that can be “pinned” to the top of a page and look optimal, without having to click on it to view it in light box mode. Any suggestions?
Your value proposition should be believable. For example, saying you have the greatest sandwiches in the world will not make people come to your business's Page, but maybe offering 20% off will. Or, perhaps adding social proof will help -- something like, "Sandwiches loved by over one million people every year! Come try yours today and get 20% off your order with this coupon." How To Stop Facebook, Google And Amazon From Tracking You | TODAY
I am having trouble with Facebook Blocking me as an admin from adding people to the group. How does Facebook think people are able to use the group if we can’t even add people on a regular basis. There is never a warning just blocked. What is the solution for this. Seems like Facebook is knocking people down from exactly what they are trying to build. How to know who stalk/visited your facebook profile
This is tad bit off of topic.. but hoping you can help. We know now that we want a group… but it’s the privacy setting that’s confusing. FB has a table that tells you about the security, however the last entry reads “who can see stories about the group on FB (like in news feeds and search” For closed it says “anyone” and for secret is says “only members”. What are “stories about the group”. This statement is contradictory to the rest of the table. We want a group that people can find, but that no one but members can see the contents of, including photos posted, posts, etc. Are these considered “stories”? How To Add A Thumbnail To YouTube Videos On iPhone And Android
I am managing several pages for a client. I am looking to clean up and streamline their Facebook pages. As of right now they don’t have a group. They host marathon and running events (non-profit). As of now they have their main Get Bold facebook page (it has the least likes/followers). Then they have several other pages one with about 4,300 like/followers, each of these pages are specific to the event. I’d like to know if I should take their Get Bold main page, convert that to a group. Then take the page that has the most like/followers and update that to be their main page? Then I can delete all other pages, so instead of each event having a separate page … each event would be added as an event on the new Get Bold page. This way we would have the benefit of the large following being moved to their main page, where followers would see all events and in addition now they would have a group. What would you suggest?
Carousel Ads contain a series of images or videos that users can rotate through, all of them helping to describe a single product, service, or event the ad is promoting. Each Carousel Ad can contain to 10 images or videos at a time and link to their own individual webpages. Because these ads carry so much media, according to Facebook, they're ideal for: Facebook Pixel Code - Facebook Ads Tutorial 2019, Facebook Custom Conversions Tracking
I’ve been trying to adjust my cover photo on Facebook for about a week now and include a custom photo. After reading this post, I finally understand what needs to be done to update the main photo. In addition to that, I know what the best size is to use for this specific spot. Having traveled to a number of cities (my favorite being Chicago this year), I want to add a header that displays my adventures. Incorporating that collage app is going to make my cover photo look super sick!Thanks for the tip!
For those of you who want to enhance your knowledge of advertising on the platform and not just learn the basics, this course by Megan Adams is an ideal choice. A social media strategist, Megan has helped numerous brands and businesses globally grow through online advertising, with a special focus on facebook marketing. She brings all that experience of hers into play here as she helps you master ads. She will help you go beyond the basics of ‘creating ads’ and explain various tools and techniques required to take your campaign to the next level. Best thing is that you can practically attend this for free with LinkedIn Learning’s(Lynda) free trial month.
A computer sales and repair store is running a promotion on external hard drives and they want to use Facebook to advertise this sale. To avoid wasting ad spend, they target ads by user’s needs. Using the info from the Facebook Pixel, they create a custom audience of those who have recently visited the blog post on how to back up a computer. They then create an ad specific to those users, explaining the benefits of external hard drives and the current promotion.
Thank you for updating the informations to 2016. However I have one small suggestion: you could include the name and not only the icon for the social media services because not everyone knows every channel. I know 4 out of them and the rest I can’t even google quickly and need to find out first which logo stands for which service. But otherwise you did a great job!
Retargeting ads are a powerful way of acquiring new customers through strategically focusing ads on the needs or intent of warm leads. They are a great opportunity for businesses to create more successful Facebook advertisements and get a higher return on investment. Getting the most out of your Facebook advertising does require learning not only how Facebook Ads Manager works, but also pairing that with a good understanding of digital marketing.
There has been an increase in social media marketing in sport, as sports teams and clubs recognise the importance of keeping a rapport with their fans and other audiences through social media.[112] Sports personalities such as Cristiano Ronaldo have 40.7 million followers on Twitter and 49.6 million on Instagram, creating opportunities for endorsements.[113]
Pages are Facebook’s equivalent of a business profile. Pages look similar to profile pages but show specific information only applicable to businesses, organizations, and causes. Whereas you connect with a profile by adding them as a friend, you connect with a business Facebook Page by “liking” it and becoming a fan. If you create a personal profile for your business instead of a Page, you run the risk of getting it shut down by Facebook.
Social media marketing provides organizations with a way to connect with their customers. However, organizations must protect their information as well as closely watch comments and concerns on the social media they use. A flash poll done on 1225 IT executives from 33 countries revealed that social media mishaps caused organizations a combined $4.3 million in damages in 2010.[93] The top three social media incidents an organization faced during the previous year included employees sharing too much information in public forums, loss or exposure of confidential information, and increased exposure to litigation.[93] Due to the viral nature of the Internet, a mistake by a single employee has in some cases shown to result in devastating consequences for organizations. An example of a social media mishap includes designer Kenneth Cole's Twitter mishap in 2011. When Kenneth Cole tweeted, "Millions are in uproar in #Cairo. Rumor has they heard our new spring collection is now available online at [Kenneth Cole's website]".[94] This reference to the 2011 Egyptian revolution drew an objection from the public; it was widely objected to on the Internet.[94] Kenneth Cole realized his mistake shortly after and responded with a statement apologizing for the tweet.[95]
LinkedIn, a professional business-related networking site, allows companies to create professional profiles for themselves as well as their business to network and meet others.[41] Through the use of widgets, members can promote their various social networking activities, such as Twitter stream or blog entries of their product pages, onto their LinkedIn profile page.[42] LinkedIn provides its members the opportunity to generate sales leads and business partners.[43] Members can use "Company Pages" similar to Facebook pages to create an area that will allow business owners to promote their products or services and be able to interact with their customers.[44] Due to spread of spam mail sent to job seeker, leading companies prefer to use LinkedIn for employee's recruitment instead using different a job portal. Additionally, companies have voiced a preference for the amount of information that can be gleaned from a LinkedIn profile, versus a limited email.[45]
Remember: Not every Facebook post shows up in the News Feed. When Facebook decides what to include, the algorithm looks specifically at engagement rates — not your total number of fans. Over time, the lack of likes and comments on your posts (due to unengaged or fake fans) compared to the number of Page likes you have could prevent your content from being seen. The average user will likely also question your credibility with such a discrepancy. How to Use Facebook Ads for Beginners (2019) - A Complete Facebook Ads Tutorial

Pages are Facebook’s equivalent of a business profile. Pages look similar to profile pages but show specific information only applicable to businesses, organizations, and causes. Whereas you connect with a profile by adding them as a friend, you connect with a business Facebook Page by “liking” it and becoming a fan. If you create a personal profile for your business instead of a Page, you run the risk of getting it shut down by Facebook.
Facebook Campaign Budget Optimization is a way of optimizing the way a campaign uses budget across ad sets. Typically, an advertiser would set budgets at the ad set level. However, with Campaign Budget Optimization, Facebook will continuously and automatically find the best opportunities to achieve your designated objective across your ad sets and prioritize budget to the ad sets that are performing the best. This gives you less control as an advertiser but gives the system more control to use your budget efficiently. The one thing to be cautious of here, is that if there are campaigns that you need to get a certain level of attention, you will NOT want to use Campaign Budget Optimization. You will want to set the budget at the ad set level to ensure visibility.
Every business has a number of different customers, but there is still an ideal customer. Your ideal customers are those who fit your product or service best and, in return, are the most likely to convert and become a customer of yours. They are the ones who require the least sales because they’re the ones the most likely to buy. Take the time to consider and precisely define who these people are by learning How to Create Customer Profiles. How To Setup Retargeting Ads With Facebook Ads - Facebook Ads Targeting Tips #7
Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at [email protected] Requests sent to this email address that do not pertain to disability or religious accommodations cannot be answered. How to Hide the Facebook Group You Joined for Privacy of Facebook Account 

I’m a notice and always just use photos straight from my android. They’ve always been nice & large, whether horizontal or vertical. Just recently the photos are very small. Is there a simple fix? I don’t have time nor the knowledge to alter the photos as you have mentioned. I thought it might be my phone settings, but changing them didn’t make a difference. How To Set Up Your Facebook Pixel For Beginners In 2020 | Easy Facebook Pixel Tutorial 

Yes, it’s paving the way to advertise in groups. My biggest concern was that I’d build a community and someone else could advertise their product into it. Doing it this way (connecting the group to a page) means FB can tell that my group is “owned” by a business. I can now also advertise directly into the group and boost interaction etc. It’s rolling out a lot better than I imagined 🙂 Facebook Groups Poster -Post to Open AND Closed Groups No App Required- Facebook Autoposter Software
The desktop cuts off 247 vertical pixels of the image. So here’s the trick. I use photoshop, so I make a canvas that is 1200×675. Then you make the important stuff in your header fit within an area that is 1200×428 at the bottom of the image. So lets say a picture, the musician’s name, and the date & time. Leave the rest of the canvas blank. Then you can put non-essential info like cost, address, etc. at the top in the 247 pixels that will be cut off on the desktop version. Save it. Then when you upload the pic to FB, you get the option to reposition the image. Position it so that you are at the bottom of the pic you just uploaded & save. Then the desktop version will show just the bottom 248 pixels with your major info, and the mobile version will show the whole thing with the the additional info. Hope this make sense and helps someone….
Facebook ads have come a long way in a few short years. The days of a brand posting a blurry photo from an event with a caption “Like Us Now!” are (thankfully) coming to an end. Through numerous algorithm changes, Facebook has made it clear to marketers that it wants – and its users expect – a compelling, visually appealing reason to engage with a brand’s ad. Facebook Pixel Code - Facebook Ads Tutorial 2019, Facebook Custom Conversions Tracking
In this post, you’ll discover how to link your Facebook Page and Facebook community, and then I’ll share what I’ve noticed so far. There’s plenty of screen shots so you can link your group and page as you read. If you have any questions, please leave a comment. Of course, if you like the post feel free to share it with your Facebook group and add value to your group members.
On Google+ you can upload and share photos, videos, links, and view all your +1s. Also take advantage of Google+ circles, which allow you to segment your followers into smaller groups, enabling you to share information with some followers while barring others. For example, you might try creating a “super-fan” circle, and share special discounts and exclusive offers only with that group.
There are HEAPS of differences between a Facebook Page and Group. A Page is meant to be more of a broadcasting platform one-to-many (though obviously you should be engaging with your fans also), whereas Groups are meant more for equal collaboration and discussion amongst a group of people who are related in some way and/or share some sort of similar interest. Facebook Login Alerts or Notifications
Skillshare is a wonderful platform for all those who want to enroll in multiple classes on a subject at one common subscription. Think of it something like the Netflix of e-learning where you pay a monthly fee and access all the courses through the month. They have an impressive array of Facebook Marketing courses including Instagram Ads, designing facebook ads, creating high engagement facebook groups and even courses on how to grow organically on the social media platform. With thousands of students having enrolled in these classes from all over the world, we can only say that you should try it out too. The best part is that their first month of subscription is free, so you can opt out at any time. UTM Tracking: Beginner's Guide
Facebook dynamic ads automatically show the right products to people who have expressed interest on your website, in your app or elsewhere on the internet. Simply upload your product catalog and set up your campaign one time, and it will continue working for you for as long as you want—finding the right people for each product, and always using up-to-date pricing and availability.

I hear Uploaded Timeline Photo Thumbnail dimensions will be changing soon. I’m already seeing changes when viewing my business page on my mobile app (not the Pages app, but the regular Facebook app) – they are now landscape orientation! It’s driving me crazy – the square dimension made it simple to keep things looking nice whether viewing on the mobile app or on a desktop’s Timeline format or in the Gallery. Any idea what the new dimension will be so I can somehow start working within that when creating images? I’m not a professional photographer by any means, but I use my amateur photography heavily to promote my business. Just when I think I’ve gotten ahold of things, they change the “game”. How To Login / Sign in Facebook App For Android
Hello, I recently started a public group and was notified that when members go to the group page they are not able to see all posts. As an admin I can see them. My fiance is not an admin looked on the group page and confirmed that he also was not able to see all of my posts either just as other members had told me. I have a bid site so the only bidders I am getting are those that happen to be on Facebook at the time I post and see my post in their news feed. Any help is appreciated. I have contacted Facebook help and have received no response. Thank you! Facebook Sign Up | Login to Facebook

Facebook Campaign Budget Optimization is a way of optimizing the way a campaign uses budget across ad sets. Typically, an advertiser would set budgets at the ad set level. However, with Campaign Budget Optimization, Facebook will continuously and automatically find the best opportunities to achieve your designated objective across your ad sets and prioritize budget to the ad sets that are performing the best. This gives you less control as an advertiser but gives the system more control to use your budget efficiently. The one thing to be cautious of here, is that if there are campaigns that you need to get a certain level of attention, you will NOT want to use Campaign Budget Optimization. You will want to set the budget at the ad set level to ensure visibility.
After you have installed the script onto your website, continue to the next step by clicking audience tab on the Facebook pop-up window. The next screen you come to will be a name that you will use when you’re setting up your marketing campaign in Facebook. So name your custom audience something that’s recognizable like “website audience” or whatever makes sense to you.
Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals. Social media marketing includes activities like posting text and image updates, videos, and and other content that drives audience engagement, as well as paid social media advertising.

I’m a notice and always just use photos straight from my android. They’ve always been nice & large, whether horizontal or vertical. Just recently the photos are very small. Is there a simple fix? I don’t have time nor the knowledge to alter the photos as you have mentioned. I thought it might be my phone settings, but changing them didn’t make a difference.
Simply put, don’t ask people to give you information you won’t be using anyway. For example, if you sell apparel online, you probably don’t need to know the person’s job title or relationship status. Keep your form simple to attract more subscribers, or add extra fields if you’re okay with fewer email subscribers but more qualified leads with higher interest. Shopify Pricing - Comparing the different plans
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